Book Review: Inbound Marketing – How to get Found
Mon, Mar 8, 2010
Rather than giving you more tips and hints for SEO and marketing your photography services on the web, I thought I’d take some time to point you toward a book that will answer all your questions and give you all the background you need to start properly marketing yourself.
The book? Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media) by Brian Halligan and Dharmesh Shah.
Halligan and Shah are the founders of Hubspot…an extremely successful company helping organizations and people marketing themselves on the web.
If you are wanting/needing to be found on the web, this book will help you understand how to ‘be found’. This book doesn’t provide any specific recipes (do x and y will happen) but it provides the basics for understanding why things will work.
Do the things listed in this book and, over time, you will be found.
This book is an excellent book….go buy it today.
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Tags: Brian Halligan, Dharmesh Shah, Inbound Marketing: Get Found Using Google Social Media and Blogs, Marketing and Advertising, Marketing for Photographers, Search Engine Optimization, SEO
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