In this installment of my Marketing for Photographers series, I’m going to follow up the last article, titled “Search Engine Optimization Tips for Photographers“, and talk (or more appropriately, write) a little bit about different methods of SEO. When you read through SEO websites and “how-to’s”, you might see terms like “on-page SEO” and “off-page SEO”. [...]
Thursday, January 21, 2010
Back in the early days of the Internet, marketing on the web meant putting up a web page up, joining a webring, stuffing your web pages with keywords, posting to forums, paying to be included in portals like yahoo…and traffic would come to your website (of course it was really more difficult than that but [...]
Monday, January 11, 2010
You take great photographs but nobody ever sees them. You’ve got tons of high-quality images ready for sale…but nobody ever buys them. You could shoot a wedding 100 times better than your competition…but you get few calls from prospective clients. Why is that? Well….assuming that you’re actually pretty good (and not deluding yourself), the only explanation is that you [...]
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Sunday, February 7, 2010
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